With Half A Billion Video Recommendations Daily, Taboola Gets $10 Million From Marker
Over the last several years, Taboola has quietly emerged to offer video recommendations on a number of top publisher websites in the U.S. Now it's setting its sites on international growth and a whole set of new devices that it can make recommendations on. To expand those capabilities, Taboola has raised a $10 million Series C round led by Marker LLC, a New York City-based fund founded by Rick Scanlon and Thomas Pompidou. The round also includes existing investors Evergreen Venture Partners and WGI Group, and brings total funding to $25 million. Taboola provides a platform that publishers can use to recommend videos on their sites. It frequently appears as a widget that shows a series of three-to-five thumbnails users can click through to watch videos related to whatever they are currently reading or watching. Those videos can come from the publisher's own site, or can include related content from Taboola's network of content creators.
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