About 30% of Facebook's Advertising Revenue, Or $375M, Came From Mobile Platforms
Almost one-third of Facebook’s advertising revenue is now coming from mobile platforms, according to the company’s latest earnings release. About $375 million of Facebook’s $1.25 billion in advertising revenue came from products like the company’s new mobile app install ads. That’s up from last quarter, when Facebook said it made 23 percent, or $305.9 million, from mobile ads. So this is a nice 22.5 percent quarter-over-quarter increase in mobile advertising revenue. Because Facebook now sees about three quarters of a billion users per month on mobile devices, the company has to make a commensurate amount from these platforms. Analysts and investors are closely watching to see how well Facebook makes this leap from desktop-based ads to mobile ones. Unlike Apple and Google, Facebook doesn’t own its own smartphone OS or sell its own hardware. It doesn’t have a way to earn a cut of app sales or in-app purchases like it does with games and apps on the Facebook platform. Advertising ...
Apple wows market with record $17 billion bond deal
NEW YORK/LONDON, April 30 (IFR) - Apple Inc wowed the debt markets on Tuesday with the largest non-bank bond deal in history, pricing a whopping $17 billion as the U.S. computer giant switches strategy to placate restless shareholders.
Found 2 weeks ago on channel Reuters
http://feedproxy.google.com/~r/Techcrunch/~3/5eknXFcbjNY/ http://techcrunch.com/2013/04/28/808091/#comments Mon, 29 Apr 2013 05:54:12 +0000 Catherine Shu TC huawei Ren Zhengfei http://techcrunch.com/?p=808091 An internal email written by Huawei founder Ren Zheng-fei and obtained by Sina Tech (link via Google Translate) sheds light on the secretive Chinese firm's future. In it, Ren downplays his company's reputation for opacity, which has fueled charges that Huawei, the world's second largest mak
An internal email written by Huawei founder Ren Zheng-fei and obtained by Sina Tech (link via Google Translate) sheds light on the secretive Chinese firm's future. In it, Ren downplays his company's reputation for opacity, which has fueled charges that Huawei, the world's second largest maker of telecom equipment, is involved in espionage for the Chinese government. Ren, who is 68 and rumored to be near retirement, also insisted that he will not hand over Huawei's reins to a family member despite reports to the contrary.
Location-Centric Mobile Ad Network Verve Closes $14M From Qualcomm, Nokia Growth Partners
Verve Mobile, an advertising network that focuses on delivering geo-fenced or geo-targeted ads, just picked up a third round of venture funding from Nokia Growth Partners and Qualcomm. BlueRun Ventures, an earlier investor that specializes in mobile deals, also participated in the $14 million round. That brings the company’s total funding to at least $21 million on top of a previous $7 million round from BlueRun. John Gardner from Nokia Growth Partners joins Verve’s board while Quinn Li from Qualcomm Ventures becomes a board observer. Verve’s network now reaches 108 million monthly uniques and has 6 billion monthly impressions. For comparison, Millennial Media — one of the few publicly traded mobile advertising companies — said it reached 380 million uniques in the third quarter of 2012, when it made $47.4 million in revenue. Verve says it has a special technology platform that makes geo-targeting easier. Advertisers can geo-fence their campaigns, or only run them in limited geographic ...
Einhorn sues Apple, marks biggest investor challenge in years
NEW YORK/SAN FRANCISCO - Apple Inc on Thursday confronted its first major challenge from an activist shareholder in years as hedge fund manager David Einhorn's Greenlight Capital filed suit against the company and demanded that it dole out a bigger piece of its $137 billion cash pile to investors.
Found more than 1 month ago on channel Reuters