Samsung Puts NFC Stickers In Coffee Bean In Singapore
Samsung and The Coffee Bean & Tea Leaf have placed Samsung-branded NFC stickers in all 51 outlets in Singapore. Their marketing campaign runs from 8 February to 7 March, and will reward Samsung NFC-device users with an upsized drink for tapping the poster and Liking Coffee Bean’s Facebook page after it pops up. Right now, that means the Galaxy S3 or Note 2 devices, and you still have to Like the page to complete the deal. I don’t see this one going too far in terms of helping the adoption of NFC stickers or even raising the number of Likes for Coffee Bean here, especially since the promotion only runs for a month. It’s interesting, though, to see NFC continue to be used in different ways by large vendors, although each brand not working with each other to move NFC forward is a huge bump in the road for the technology. Samsung claims that other NFC-enabled, Mifare-compliant Android phones should be able to work with its TecTile NFC stickers. The NFC ecosystem in Singapore is one which ...
Kantar: iPhones Top Seller In U.S., Japan; Android Winning Everywhere Else; Windows Phone Growing Most In Europe
Android smartphones, led by Samsung, were the overall winner in the crucial holiday sales period at the end of last year, although Apple's iPhone continues to shine in the U.S. as well as Japan, according to the latest numbers out from Kantar Worldpanel Comtech, a division of WPP that tracks handset sales in a number of key markets over a rolling, 12-week period. It also found that while handsets built on Microsoft's Windows Phone OS continue to struggle in markets like the U.S., they are showing small signs of growth in Europe -- although we're still talking about single-digit percentages in almost all cases.