G2 Crowd Takes On Gartner Magic Quadrant With Crowdsourced Review Platform
G2 Crowd wants to disrupt Gartner’s Magic Quadrant through a real-time, crowdsourced platform of peer reviews and social analytics targeting the CRM and marketing automation markets. The new “Grids” service launches June 1. The platform, free to explore, analyzes and correlates about 15,000 peer reviews that it has aggregated since its launch in February. CEO Abel Goddard says G2 Crowd will sell access to its crowdsourced data and provide comparison tools that customers can use. The value is in the data and how it is segmented. Customers now pay a one-time fee of $199 to get the CRM data. Abel envisions it becoming a subscription model. Grids feeds peer reviews, web traffic, Twitter, LinkedIn, and other social media data into an algorithm to determine how companies are perceived. The peer reviews are weighted more heavily than other data. Reviews so far put Salesforce.com and Microsoft Dynamics in the lead for the CRM market. Leading marketing automation companies include Marketo, ...
abel
attention
automation
billion
business
ceo
conference
configuration
crm
envision
gartner
goddard
hubspot
internet
linkedin
marketo
microsoft
million
pardot
payments
presence
quadrant
relationship
salesforce
segment
service
specialist
subscription
twitter
wall street
Paystik Starts Powering Charity Campaigns With QR Code Platform
Paystikd, a bootstrapped three-person startup out of a new Stanford co-working space, is starting to power donation campaigns for 6,000 charities this month. The company makes it easy for small businesses and charities to use QR codes for payments. It isn’t so much a competitor to other payments upstarts like Square. It’s more of a way to make paper billing and direct mail campaigns easier. Charities and businesses can sign-up with Paystik to generate QR codes for their products and campaigns. Consumers in turn download an app where they can scan Paystik’s codes to send payments. The technology goes live this week in a direct mail campaign for Project C.U.R.E., a non-profit that delivered about $42 million in medical supplies and care globally last year. After going down the charity route this holiday season, the company’s planning to reach out to merchants next year. There are plenty of mobile payments startups that we’ve covered that rely on QR codes like Doxo, Qriket, DigiMo ...
business
charity
coursehero
digimo
documents
donations
doxo
ioannidis
james
microsoft
million
payments
paypal
paystik
paystikd
penetration
qriket
square
stanford
technology
transactions