Schmap Takes A Deeper Dive Into Twitter Audience Data With Demographics Pro
Schmap already helped advertisers and other companies understand their Twitter followers through its Know Your Followers product, but today it launched a new, upgraded service called Demographics Pro — CEO Paul Hallett described the concept as "Nielsen for Twitter." Nielsen does its own social media analysis, and it announced a partnership with Twitter last fall, but that was focused on measuring the social media impact of TV shows. Demographics Pro is much broader than that, giving customers a detailed demographic breakdown of the people following a given account or commenting on a given hashtag.
A Big Deal For The Middle East, Daily Deals Site Cobone Acquired By Tiger Global Management
After months of speculation that its backer Jabbar Internet Group were shopping around for a sale, the leading Middle Eastern daily deals site Cobone has been acquired by investment firm Tiger Global Management. The size of the deal remains undisclosed, though my understanding is that the figure of $40 million that’s been touted building up to this sale isn’t far off the mark. Furthermore, the acquisition -- which sees Jabber Internet Group exit entirely -- is said to leave Dubai-based Cobone with additional capital to further its ambitions in the region, while its Irish founder and CEO Paul Kenny, along with other key members of the management team, will remain with the company.
Qualcomm Revamps Its Snapdragon Line, Unveils The High-End Snapdragon 800 And 600 Chipsets
Qualcomm’s isn’t really a brand that figures prominently into the average person’s understanding of the mobile space, and that’s exactly the issue that the San Diego-based semiconductor company is trying to tackle in its newest and most prominent CES keynote to date. Cringeworthy introduction aside (facepalm material as far as the eye could see), Qualcomm CEO Paul Jacobs took the stage to announce some big changes to its Snapdragon line of mobile chipsets.
Apple UDID Leak Came From App Publisher, Not FBI
Apple's leaked UDIDs didn't originally come from the feds, as originally reported, according to new information obtained by NBC News today. Instead, the information came from app publishing company BlueToad, according to that company's CEO speaking to NBC today. The leak was discovered courtesy of independent outside researcher and mobile security consultant David Schuetz, who determined on his own that the million UDIDs leaked by hacker group Antisec likely came from BlueToad. After performing its own internal forensic audit, BlueToad confirmed with "100 percent confidence" that they were the original source of the information, BlueToad CEO Paul DeHart told NBC News.
Dude, Take A Vacation — What VMware CEO Paul Maritz Says He Is Excited About Now That He Is Moving On To EMC
CEO Paul Maritz has kept pretty quiet about what he wants to do now that he plans to take his new job reporting to EMC CEO Joe Tucci. But in a press conference today at VMworld with his replacement Pat Gelsinger, Maritz gave a bit of insight into what he is thinking about and what he is excited to be doing over the next few months. The backdrop here is a shifting focus to the cloud but very much in a VMware centric view of the world, which you can get a glimpse of from my last post.