As TV Falls Apart, Tumblr And Twitter Aim To Pick Up The Pieces
For years, it’s been said that Internet use would cut into the time U.S. consumers spend watching television. Today, those premonitions are beginning to hit the tipping point. TV ratings have dropped by 50 percent over the last decade. Goldman Sachs recently called the decline “the sharpest pace on record.” The firm found that ratings in the 18-to-49-year-old demographic – the key group targeted by advertisers – fell by 17 percent last winter compared with the winter before. ABC, NBC, and Fox were most affected, with decreased ad revenues cutting into profits. (Fox had to get distributors to pay higher subscribers fees to pull a profit). But even highest-rated CBS lost three percent of its 18-to-49 audience this season, The New York Times reported in April. Morgan Stanley analyst Benjamin Swinburne had released charts at the beginning of the year showing the ratings drop, claiming declines are a functional of income level. But it’s not just that. The writing has been on the ...
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With Over 15M Sites Built, Weebly Launches New Planner And Mobile Editor, Brings Website Creation Service To Android
In this day and age, if you own a small business, you need a web (and mobile) presence. It’s just the way it is. Some might opt just to go for a social media approach, a Twitter account and a Facebook page, but the likelihood is that you want something a little more flexible, high-quality and something that gives you more control over the user experience. More and more, people are turning to Wix and Weebly. The two big “W’s” in the website creator world. For those unfamiliar, Weebly is a service that lets you, your mom, grandmother, four-year-old cousin and anyone you know create a quality website for free. Launched out of Y Combinator in 2007, Weebly has had over 15 million sites created using its service to date, which collectively attract more than 100 million unique visitors each month. This week, Weebly has kicked its service up a notch with an all-new overhaul to its website builder — one that’s been a year in the making — and the launch of an interactive “Site Planner.” ...
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Aviary Continues To Solidify Its Position As The Go-To Photo Editing Solution With Photobucket Partnership
Photo editing focused company Aviary has had the best six months ever in the tech space, snatching partnership deals with companies like Yahoo! and Flickr and most recently Twitter. What is becoming apparent is that there is an absolute need for a solid photo editing experience in many apps, and Aviary’s tools are there to serve the need. That’s a really good place to be in. It’s much more than just “filters.” Today, Photobucket announced a partnership with Aviary to bring those tools to its users, which have uploaded over 10 billion. If you remember, Photobucket is the company that parted ways with Twitter as it set out to do its own photo service along with Aviary. Additionally, Aviary announced a new CEO in late December, Tobias Peggs, and the company doesn’t seem to be missing a beat. The company says it currently has over 2,500 partners, 25M+ monthly users and 2B edited photos. In a blog post, this is how Aviary described the partnership with Photobucket, as far as which ...
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What We Learned in 2012
Well hello there, 2013. It’s taken us a few weeks to settle into you (if we still used checks, this’d be about the time we’d stop writing “2012” on them). Now that we have, we like what we see: people taking risks, taking charge, and taking a stand. Passionate conversations about not just which tools to use, but why our work matters . A community coming together to make sense of a web that’s changing faster than we can refresh our tiny screens. But before we barrel into the future, we’d like to take a moment to reflect. So we asked some of A List Apart’s friendly authors and readers to share the lessons they learned last year, and how those lessons can help us all work—and live—better in 2013. Solving information gluttony In 2012, I left Seattle and the company I founded to join Twitter and help solve the most serious issue in the world that I might be qualified to solve: information gluttony. We used to live in a world where we didn’t have access to enough information ...
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Your Content, Now Mobile
We are pleased to present you with this excerpt from Chapter 1 of Content Strategy for Mobile by Karen McGrane, now available from A Book Apart . —Ed. When we talk about how to create products and services for mobile, the conversation tends to focus on design and development challenges. How does our design aesthetic change when we’re dealing with a smaller (or higher-resolution) screen? How do we employ (and teach) new gestural interactions that take advantage of touchscreen capabilities? How (and who) will write the code for all these different platforms—and how will we maintain all of them? Great questions, every one. But focusing just on the design and development questions leaves out one important subject: how are we going to get our content to render appropriately on mobile devices? The good news is that the answer to this question will help you, regardless of operating system, device capabilities, or screen resolution. If you take the time to figure out the right way to get your ...
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